Show's Tuesday Season Debut Earns Enormous 20 Share in New York -- A Record-Breaking Debut in Nation's Number-One Market
In NBC O&O Markets, "Ellen" Premiere Biggest Ever Among Households; Biggest in Three Years Among W25-54
Burbank, CA -- Tuesday's 13th season premiere of the Emmy Award-winning "The Ellen DeGeneres Show" matched its best season opener performance in 11 years earning a 3.2 rating/9 share among households across the overnight markets. Among Women 25-54 in New York, the series scored an enormous 3.1 rating/20 share, its biggest debut ever among that important demo, gaining +10 share points over the Steve Harvey lead-in. Tuesday's premiere featured an interview with Caitlyn Jenner in her first talk show appearance. On Thursday and Friday, the show kicks off two shows originating from New York's Rockefeller Center, featuring Democratic Presidential candidate Hillary Clinton and host of "The Tonight Show," Jimmy Fallon.
"Ellen" earned its biggest debut ever across the NBC O&Os delivering a 3.1 among households.
Across all of the overnight markets, "Ellen" improved lead-in programming (2.0/6) by +60% in rating/+50% in share among household. In W25-54, the series' 1.8/11 was a +100% improvement in rating and +83% boost in share from its lead-in (0.9/6) in the 25 LPM markets.
Some of the single market highlights include:
Market Lead-in "Ellen" W25-54
New York (WNBC/4pm) 1.3/10 3.1/20
Chicago (WMAQ/3pm) 1.2/9 2.0/14
Philadelphia (WCAU/3pm) 0.2/1 1.3/9
Dallas (KXAS/3pm) 1.1/7 2.2/14
San Fran (KNTV/4pm) 0.3/3 1.8/14
Boston (WCVB/4pm) 1.4/9 2.6/18
Houston (KHOU/3pm) 0.2/1 1.7/8
Detroit (WDIV/3pm) 0.4/3 1.9/11
Seattle (KING/3pm) 1.4/12 3.1/22
Minneapolis (WCCO/4pm) 0.4/3 2.8/22
About “The Ellen DeGeneres Show”
“The Ellen DeGeneres Show,” now in its 13th season, continues to be the daytime destination for laughter, generosity and fun, highlighting Ellen’s one-of-a-kind humor, warmth and generosity, and featuring the biggest stars from television, film, music and more. The show has now earned an impressive total of 55 Daytime Emmy® Awards. Ellen has become the place for today’s topical stories and a stage for the most viral sensations from around the world. "The Ellen DeGeneres Show" premiered on September 8, 2003 and was the highest-rated freshman syndicated show of the 2003-2004 season. Originating from Warner Bros. Studios in Burbank, The Ellen DeGeneres Show is produced by A Very Good Production and WAD Productions, Inc. in association with Telepictures, an industry-leading and Emmy® Award–winning producer of syndicated programming, and is distributed by Warner Bros. Domestic Television Distribution. Ellen DeGeneres, Mary Connelly, Ed Glavin and Andy Lassner serve as executive producers.