Three regional Chinese television networks-Shanghai Television, Sichuan Television and Guang Dong Television-have concluded a licensing deal to broadcast the Warner Bros. Television Animation series "Superman" and "Batman: The Animated Series" under the "House of Toons" programming banner, it was announced today at the Sichuan Television Festival by Jeffrey Schlesinger, President, Warner Bros. International Television.
"This is another indication of Warner Bros.' on-going commitment to bring high-quality television to viewers in China," said Schlesinger. "This is especially significant because in involves classic characters with universal appeal that are enjoyed by the whole family."Each episode of "House of Toons" will consist of a specially created "House of Toons" animated opening, segments from "Looney Tunes," and an episode of either "Batman: The Animated Series" or "Superman." The plan is to broadcast the one-hour "House of Toons" Fridays and Saturdays at 5:00 p.m.
Warner Bros. International Television Distribution is the world's largest distributor of television programming, licensing more than 39,000 hours of television programming and movies dubbed or subtitled in more than 40 languages to broadcasters in more than 175 countries in all formats (broadcast, basic cable, pay cable, satellite, pay-per-view, on-demand television, digital platforms, etc.).