Warner Home Video Unveils Profit Plus: June Midnight in the Garden of Good

April 1, 1998

and Evil," "The Postman," "The End of Violence and Fallen Following the successful launch of the Profit Plus programs, Warner Home Video, in conjunction with MGM Home Entertainment, will offer Profit Plus: June incorporating a new policy for replacing Profit Plus defectives.

The new defective replacement policy gives retailers a 30-day, no-fault return period in which to return defective videos. Returns will be processed within 24 hours of receipt and replacements will be sent back at no charge to the retailer via overnight delivery. To process returns, retailers need to call 1-800-258-3800 to obtain a return authorization number and provide required account information. Additional phone lines for the 800 number have been established to expedite retailer orders.

"Warner Home Video is committed to the Profit Plus initiatives and is sensitive to retailers' needs" noted Jim Cardwell, Executive Vice President, North America. "We're confident that retailers will find our new program more efficient, convenient and easier than ever before."

Titles included in the program are: Warner's "Midnight In The Garden of Good And Evil" (streets June 2); MGM's "The End of Violence" (June 9), "Fallen" (June 16) and "The Postman" (June 23). Orders on all titles are due May 18th.

Pay-per-view holdbacks on "End of Violence" will be 60 days; "The Postman," 55 days, "Fallen," 50 days and "Midnight in the Garden of Good and Evil," 40 days. In addition, the titles will be supported by national post-street advertising.

Profit Plus: June will offer bonus units equal to 20% of retailer's purchases when they achieve sales goals based on historical buying patterns.

"Midnight In The Garden Of Good and Evil" is directed by Academy Award-winner Clint Eastwood and stars Oscar-winner Kevin Spacey and John Cusack. The film is an adaptation of author John Berendt's best-selling novel about a sensational murder in the genteel town of Savannah, Georgia, and the havoc it plays with the intricately structured way of life.

"The Postman" is Kevin Costner's directorial follow-up to his Academy Award-winning "Dances With Wolves." Costner stars as a lone drifter who becomes an inspirational force to a country destroyed by war. The screenplay was adapted from a novel by David Brin and produced by Costner, Jim Wilson and Steve Tisch.

"Fallen," starring Academy Award-winner Denzel Washington, John Goodman and Donald Sutherland features a homicide detective in search for a demonic serial killer. The film is directed by Gregory Hoblit ("Primal Fear") and written by Oscar-nominee Nicholas Kazan ("Reversal of Fortune").

MGM's "The End Of Violence" features Bill Pullman as Mike Max, a Hollywood producer who manufactures on-screen violence as an enterprising business. When Max comes into possession of details concerning a top-secret, anti-crime satellite surveillance system, the information turns this master of imagery mayhem into a real-life victim.

The original Profit Plus program included the Warner and New Line Home Video titles: "Contact," "Conspiracy Theory," "Fire Down Below," "187," "Steel," "For Roseanna," "Trojan War" and "Spawn." Profit Plus Wave 2 featured Warner's "The Devil's Advocate," "Mad City," "The Man Who Knew Too Little" and HBO's "First Time Felon." The third Profit Plus installment included New Line's "Boogie Nights," "Mortal Kombat II: Annihilation," "One Night Stand," "Overnight Delivery," "Hope" (TNT) and "Buffalo Soldiers" (TNT). Profit Plus Wave 4 included Warner's "LA Confidential," "Breaking Up," MGM's "Red Corner" and HBO's "Don King: Only in America."

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