Warner Bros. Sports Licensing, a division of Warner Bros. Consumer Products, announced the addition of National Hockey League (NHL) All-Star and Olympic team member John LeClair of the Philadelphia Flyers to its expanding endorsement roster of WB Sport athletes.
It was announced Thursday by Michael Peikoff, vice president, property development, Warner Bros. Consumer Products
LeClair is the first NHL player to join several star athletes from the National Basketball Association (NBA), National Football League (NFL) and Major League Baseball (MLB). LeClair will be covered from head to toe under the licensing program, which includes: footwear, apparel and headwear; socks and sleepwear; inflatables, watches, sports bags; ties and boxers; sunglasses, toys and games.
"We are extremely proud to welcome John LeClair to our growing roster of talented athletes. Given his tremendous contributions both on and off the ice, I have no doubts that John will be a great asset to the ever-expanding WB Sport team," stated Peikoff.
"By adding John to our roster, it allows us to be represented now in the four major professional team sports with players across the country, thereby increasing consumer awareness of the WB Sport brand."
A graduate of the University of Vermont, LeClair is the only Vermont native ever to play in the NHL. Midway through his seventh NHL season, he is one of the game's brightest stars. In just his second NHL season, he was a member of the 1992-93 Stanley Cup Champion Montreal Canadiens, where he scored two overtime goals to lead them to victory.
This year, he will represent Team USA in the Winter Olympics in Nagano, Japan, and has recently played in his third NHL All-Star Game, where he scored the first goal for North America. He currently leads the NHL in goals scored, is tied for third for game-winning goals scored and ranks third in the league in scoring.
While his on-ice achievements are exceptional, he also contributes to his community. In 1993, he founded the John LeClair Foundation, which awards grants to nonprofit Vermont organizations that deal with children under 18 years of age.
The complete WB Sport athlete roster now includes: Albert Belle of the Chicago White Sox, William Fuller of the San Diego Chargers, Andres Galarraga of the Atlanta Braves, Bobby Hurley of the Sacramento Kings, John LeClair of the Philadelphia Flyers, Shaquille O'Neal of the Los Angeles Lakers, Bryant "Big Country" Reeves of the Vancouver Grizzlies and Glen Rice of the Charlotte Hornets.
LeClair is represented by Lewis Gross at Sports Professional Management, with offices in New York and Colorado.
Warner Bros. Consumer Products, which includes the Licensing, Studio Stores, Warner Bros. Interactive Entertainment, WB Sport and WB Toy divisions, is a division of Time Warner Entertainment Co. L.P.