New York - Time Warner Global Marketing's group will be restructured to strengthen its strategic and creative resources. The simplified structure includes the new position of chief creative officer and merges the sales and marketing functions, it was announced today by Global Marketing President John Partilla. Global Marketing's mission is to increase the growth of advertising and marketing revenue across all of Time Warner's businesses.

Mark D'Arcy has been named chief creative officer of Time Warner's Global Marketing Group, Mr. Partilla also announced today.

Mr. Partilla said: "I'm thrilled that Mark has agreed to join our Global Marketing group as chief creative officer. His work with major clients around the world gives him the experience and expertise to be successful in this newly created position. We want to inject more creativity in the mix of what we provide to media clients and agencies that partner with Time Warner's industry-leading businesses."

Prior to joining the Global Marketing group, Mr. D'Arcy, 33, worked for advertising networks, small agencies, and a wide range of worldwide clients for 15 years. Among his past clients were Virgin Atlantic Airways, SONY, Qantas, M&M Mars, Discovery Networks, Star Alliance, Nissan, and UMRBO.

Mr. D'Arcy said: "I'm very excited about this opportunity to work again with John and join his impressive team. I share John's conviction that creativity is critical to the Global Marketing group's mission. My goal is to work closely with our customers and our Time Warner colleagues to put together more robust ideas for our customers that take full advantage of the company's global assets in innovative ways."

Mr. D'Arcy began his career in his hometown of Auckland, New Zealand in 1989. At 23, he was named Creative Director of D'Arcy, Masius, Benton & Bowles' local office. One year later, he was transferred to the agency's US office. In 1997, Mr. D'Arcy joined a New York agency as Executive Creative Director on Virgin Atlantic Airways. There he helped lead creative efforts on a multitude of award-winning campaigns - including one that partnered with New Line Cinema's 1999 launch of "Austin Powers - The Spy Who Shagged Me."

As Creative Director on Sony Electronics at Y&R Inc. in New York, Mr. D'Arcy helped create and launch several major advertising campaigns, including the much-celebrated "Message from America" program. In partnership with CBS and Circuit City, "Message from America" enabled the American people, and in particular military families, to send messages of support to our troops serving overseas.

Mr. D'Arcy has won numerous creative awards and accolades for his work, both in the U.S. and internationally, including two of his commercials being named in Ad Week's Top 50 commercials of the year in 2001 and 2002.

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