Robert Sherman, an executive with long experience in broadcasting management and advertising, has been appointed to the newly-created position of President, Time Warner Cable Advertising Sales. In his new role, Sherman will lead all of Time Warner Cable's advertising efforts, both local and national, reporting to Glenn A. Britt, the company's President.

"Bob Sherman's 30 years of experience managing some of the country's most successful radio operations makes him an ideal person to bring an even greater focus to Time Warner Cable's advertising efforts, which have become one of our most significant and fast-growing revenue streams," Britt said. "Our mission is to increase Time Warner Cable's share of local advertising revenues to appropriately reflect our strong viewership, and we are highly confident Bob is the right person to further enhance our already highly successful efforts."

"The convergence of new and old media is dramatically changing the way advertising is being bought and sold," said Sherman, "and is moving local ad sales toward becoming a nationally managed business. I am confident that by tailoring Time Warner Cable's approach to take advantage of this new reality, we will be able to build strongly upon the impressive performance this company has already achieved."

Sherman most recently was President and CEO of Roberts Radio L.L.C., a radio station holding and operating company with 32 stations across the country which was sold to Clear Channel Communications last December. Prior to that he had a similar role at the Wheeling Pittsburgh Steel Company which owned 11 radio stations and was acquired by Patterson Broadcasting in late 1995. He also was President and CEO of Della Femina, Sherman, an advertising agency that represented USA Network, Fox Television, MSG Network and major broadcasters. Sherman also has served as Executive Vice President for NBC Radio's owned and operated stations, as General Manager of WNBC-AM and WCAU, and in several broadcast advertising sales positions. A graduate of Florida State University, he resides in Chappaqua, New York.